MSc in Marketing

Welcome to the MSc in Marketing program at Anglia Ruskin University, a prestigious institution located in the heart of London, United Kingdom. This program is designed to equip aspiring marketers with the essential skills and practical knowledge required to thrive in today's fast-paced and ever-evolving marketing landscape. Our curriculum is meticulously crafted to provide a comprehensive understanding of marketing principles, strategies, and practices, ensuring that graduates emerge as competent professionals ready to take on the challenges of the industry. With a duration of 12 months, this full-time program emphasizes a balance between theoretical knowledge and hands-on experience, preparing students for successful careers in marketing.

The program encompasses a wide array of subjects, ranging from market research and consumer behavior to digital marketing strategies and brand management. Specific courses include “Marketing Research and Analytics,” which delves into the techniques for gathering and analyzing market data, and “Digital Marketing,” where students learn to navigate the complexities of online platforms. Furthermore, the course “Brand Management” focuses on developing strong brand strategies that resonate with consumers. Each component of the curriculum is designed to foster critical thinking, creativity, and analytical skills, empowering students to develop innovative marketing solutions.

One of the standout features of the MSc in Marketing program is the exceptional faculty comprised of industry experts and academic leaders. The professors at Anglia Ruskin University bring a wealth of experience from various sectors, allowing students to gain insights from real-world scenarios. Students will benefit from interactive teaching methodologies, involving case studies, group projects, and discussions, which encourage collaboration and idea sharing. This hands-on approach not only enhances the learning experience but also prepares students for their future roles in the marketing field.

Research opportunities are abundant at Anglia Ruskin University, with access to state-of-the-art facilities and resources that support innovative projects. Students can participate in cutting-edge research initiatives, allowing them to explore their interests and contribute to the academic community. The university's strong emphasis on research ensures that students stay at the forefront of the marketing field, gaining insights into the latest trends and practices that drive industry success. Additionally, Anglia Ruskin University encourages students to publish their research findings, helping them build a robust academic profile.

Internship possibilities are another key highlight of this program. Anglia Ruskin University has established strong connections with leading companies and organizations, providing students with numerous opportunities to gain practical experience while studying. Through these internships, students can apply their classroom knowledge in real-world settings, enhancing their skill sets and professional networks. The university's dedicated career services team works closely with students to facilitate these placements, ensuring that they are well-prepared for the competitive job market.

Graduates of the MSc in Marketing program can expect a wide range of career pathways, including roles in marketing management, brand strategy, digital marketing, and market analysis. With a strong emphasis on employability, students are equipped with the skills and knowledge necessary to secure positions in diverse sectors such as retail, advertising, consulting, and non-profit organizations. Alumni of the program have gone on to achieve remarkable success, securing jobs at renowned companies and making significant contributions to the marketing field. Their testimonials highlight the transformative impact of the program on their careers and personal development.

Why Study Marketing at Anglia Ruskin University:

• A popular choice for international students with a diverse community, fostering a rich learning environment.
• Learn from best-in-class faculty members, gaining hands-on experience as research assistants.
• Access to high-end labs and facilities that facilitate impactful research work.
• Excellent placement programs, ensuring high graduate employability rates and career support.
• Opportunities for networking with industry professionals through workshops and seminars.
• A well-rounded curriculum that combines theoretical knowledge with practical applications.
• A commitment to fostering innovation and creativity in marketing strategies.

To be eligible for the MSc in Marketing program, applicants must hold a recognized undergraduate degree in a relevant field. Additionally, international students are required to demonstrate proficiency in the English language. Minimum scores for accepted language tests are as follows:

• IELTS: Overall score of 9.0, with a minimum of 6.5 in each component.
• PTE: Overall score of 90.0, with a minimum of 61.0 in each component.
• TOEFL: Overall score of 120.0, with a minimum of 88.0 in each component.

The MSc in Marketing program at Anglia Ruskin University is not just an academic pursuit; it is a transformative journey that prepares students for a successful future in marketing. With a focus on innovation, research, and practical experience, students will emerge as leaders capable of making significant contributions in the marketing field. Whether you aspire to work in marketing management, digital strategy, or brand development, this program offers the tools, knowledge, and opportunities necessary to achieve your career goals.