Applicants should hold an honours degree 2:2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.

Successful completion of this course should enable you to enter the field of business analytics and consultancy in small, medium, or large organisations across the globe.

On successful completion of this course, you will have knowledge of:

• The context within which big data and business analytics resides, including value, variety, veracity, volume, complexity, ethical and technological issues of big data.
• Data mining techniques such as market basket analysis, social media analysis and web analytics.
• The uses and limitations of a range of data mining techniques and methodologies.
• Global supply and logistics management.
• Operations analytics including forecasting and inventory control.

You will be able to:

• Apply business analytical techniques and methodologies in an organisational context.
• Select and apply appropriate models and techniques to best analyse structured and unstructured data.
• Use relevant communication and information technologies for application in business analytics and to communicate results for effective decision-making.
• Apply appropriate analytics to analyse market data, to address marketing questions such as a market forecasting.
• Assess financial performance and economic conditions of an organisation and key concepts of management accounting.

On successful completion of the course you could enter professions such as management consultants, business analysts, policy analysts, market researchers, operations researchers and data scientists. Alternatively, you could work in the public, private or voluntary sectors where such analytical skills would give organisations competitive advantage.

We aim to develop your capabilities in creative problem solving, strategic thinking, effective communication and research, all directly relevant to employers and of great value when seeking future employment.

We offer a range of International scholarships to students all over the world. For more information, visit our International Scholarships page.

Tuition fees cover the cost of your teaching, assessments, facilities and support services. There may be additional costs not covered by this fee such as accommodation and living costs, recommended reading books, stationery, printing and re-assessments should you need them.

There are lots of options available to you to help fund your studies at Coventry University, from alumni discounts to faculty scholarships and government loans. When it comes to funding, it’s important to start early. Here are some of the funding options we offer to help finance your studies.

We are pleased to announce an exciting range of international scholarships and discounts for our May, July and September 2024 intakes. There is no application process but to receive the award, eligible applicants must have successfully completed the enrolment process for May, July or September 2024 as outlined in their offer letter.

• Vice-Chancellor Postgraduate Scholarship
• Save £3,000 on your course tuition fee with our Vice-Chancellor Postgraduate Scholarship.
• Early Payment Discount
• We are offering an additional £2,000 Early Payment Discount subject to terms and conditions.
• Vice-Chancellor Undergraduate Scholarship
• Save £1,000 a year on your tuition fees with our Vice-Chancellor Undergraduate Scholarship.
• Direct Applicant Country Scholarship
• Apply via our online application portal and you could be eligible for an additional scholarship in your first year.