MBA in Entertainment and Media Management

The MBA in Entertainment and Media Management at Ithaca College stands as a premier program dedicated to cultivating the next generation of leaders in the vibrant and ever-evolving fields of entertainment and media. This program is meticulously designed to blend theoretical knowledge with practical experience, ensuring that students gain a profound understanding of the business aspects of the entertainment industry, alongside the creative processes that drive it. With a curriculum that emphasizes critical thinking, innovative strategies, and effective management practices, graduates are poised to excel in various roles across the sector.

Central to this program is a comprehensive curriculum that spans essential topics such as media economics, marketing strategies, legal issues in media, and project management. Core courses like "Entertainment Marketing," "Media Law," and "Budgeting and Financing for Media Projects" equip students with the necessary skills to navigate the complexities of the entertainment landscape. Additionally, elective courses offer the flexibility to tailor the educational experience to individual career aspirations, allowing students to delve into specific areas such as digital media production, event management, and new media technologies.

The faculty at Ithaca College is comprised of seasoned professionals and scholars who bring a wealth of industry experience and academic knowledge to the classroom. Their expertise spans diverse areas within the entertainment sector, ensuring that students receive relevant insights and mentorship throughout their studies. In addition to traditional lectures, the teaching methodology emphasizes collaborative learning through group projects, case studies, and guest lectures from industry leaders, creating an engaging environment that fosters creativity and innovation.

Research opportunities are a cornerstone of the MBA in Entertainment and Media Management program. Ithaca College encourages students to engage in meaningful research projects that address real-world challenges within the entertainment industry. Students have access to state-of-the-art facilities and resources, including dedicated labs for multimedia production and research centers focused on media innovation. Collaborative projects with faculty and industry partners often lead to publications and presentations at national conferences, further enhancing students' academic and professional profiles.

Furthermore, Ithaca College boasts strong industry connections that facilitate internship opportunities for students. The program has established partnerships with leading organizations in the entertainment and media sectors, providing students with invaluable hands-on experience and networking opportunities. Internships often lead to job offers upon graduation, reflecting the program’s high employability rates among its graduates. The practical experience gained through internships not only enriches students’ résumés but also prepares them to tackle the demands of the industry head-on.

Career pathways for graduates of the MBA in Entertainment and Media Management are diverse and promising. Alumni have successfully secured positions in various sectors, including film production, television broadcasting, marketing, and event management. Examples of job roles include media manager, content strategist, event coordinator, and production assistant. The program’s robust alumni network is a testament to the quality of education and the supportive community fostered at Ithaca College. Graduates frequently report satisfaction with their career trajectories and the skills they acquired during their studies.

Why Study Entertainment and Media Management at Ithaca College

• A popular choice for international students: Ithaca College boasts a diverse and inclusive environment, making it an ideal setting for students from various cultural backgrounds.
• Exceptional faculty expertise: Learn from accomplished faculty who are leaders in their fields. Students have the opportunity to work as research assistants, gaining valuable mentorship.
• Innovative resources: Access state-of-the-art labs and technology that enhance research capabilities and practical learning experiences.
• Strong internship programs: Benefit from excellent placement services that connect students with internships leading to real-world experience and job opportunities.
• Robust alumni network: Join a thriving community of alumni who are making significant impacts in the entertainment and media industries.

To be eligible for the MBA in Entertainment and Media Management, applicants should hold a bachelor’s degree from an accredited institution. Relevant work experience in the entertainment industry is highly recommended, as is a strong academic record. Additional requirements may include the submission of a personal statement and letters of recommendation, which help showcase the applicant’s passion and suitability for the program. Overall, this program is designed for motivated individuals eager to make their mark in the dynamic fields of entertainment and media.

The MBA in Entertainment and Media Management at Ithaca College stands out not only for its rigorous academic framework but also for the transformative impact it has on its students. By combining theoretical education with practical experiences, the program equips graduates with the tools necessary to navigate the complexities of the entertainment landscape, poised for success in their careers.