The Bachelor of Science in Music Business at Jacksonville University is a premier program designed for aspiring professionals in the dynamic world of music and entertainment. This program stands out due to its comprehensive curriculum that encompasses both the artistic and business aspects of the music industry. Students are not only introduced to fundamental concepts of music creation and production, but also to the essential business principles that govern marketing, management, and legal aspects of the industry. Through a combination of theoretical knowledge and practical experience, this program aims to equip students with the skills necessary to thrive in various sectors of the music business.

The curriculum of the Music Business program is meticulously crafted to provide students with a robust foundation in music theory, sound production, and the digital landscape of the music industry. Core courses cover vital topics such as Music Marketing, Copyright Law in Music, and Event Management, allowing students to understand the multifaceted nature of the industry. Additionally, specialized electives enable students to tailor their educational experience to fit their career goals, whether they are interested in production, management, or marketing. Hands-on projects and collaborative assignments further enhance the learning experience, ensuring that students apply their knowledge in real-world scenarios.

Faculty members in the Music Business program are highly skilled professionals with extensive experience in the music industry. They bring a wealth of knowledge, not only from academia but also from their professional careers, providing students with invaluable insights and mentorship. The teaching methodology emphasizes experiential learning, encouraging students to engage actively in discussions, projects, and performances. With a focus on practical application, students learn to navigate the complexities of the music business while developing their unique artistic voice.

Research opportunities at Jacksonville University are abundant, with faculty members actively publishing and participating in industry-related studies. Students are encouraged to engage in research projects that align with their interests, whether it’s analyzing market trends or exploring technological advancements in music production. The university's state-of-the-art facilities, including professional studios and performance spaces, offer students the resources they need to conduct meaningful research and create high-quality work.

Jacksonville University's strong industry connections play a crucial role in the Music Business program. The university partners with various local and national music organizations, providing students with opportunities for internships and networking. These experiences not only enhance students’ resumes but also offer them a chance to gain firsthand insights into the workings of the music industry. Graduates of the program have successfully secured positions in record labels, music agencies, event production companies, and more, showcasing the program's effectiveness in preparing students for their careers.

Alumni from the Music Business program at Jacksonville University have gone on to achieve remarkable success in various roles within the industry. Many have secured positions with reputable music companies, while others have launched their own ventures in music production or artist management. Testimonials from graduates highlight the program's impact on their professional growth, citing the value of the faculty's mentorship and the practical experiences gained during their studies. These success stories serve as an inspiration to current students, reinforcing the program's reputation as a leading choice for aspiring music business professionals.

In addition to its rigorous academic offerings, the Music Business program at Jacksonville University features unique components that enhance the student experience. Access to exclusive workshops, guest lectures from industry leaders, and participation in music festivals provide students with a well-rounded education that extends beyond the classroom. Moreover, the vibrant arts community in Jacksonville offers students numerous opportunities to engage with diverse music scenes, further enriching their educational journey.

Why Study Music Business at Jacksonville University

• Comprehensive Curriculum: The program covers both the creative and business aspects of the music industry, providing students with a well-rounded education.
• Experienced Faculty: Learn from industry professionals who bring real-world insights and mentorship to the classroom.
• Hands-on Learning: Engage in practical projects, internships, and collaborations to gain valuable experience and build a professional network.
• Industry Connections: Benefit from Jacksonville University’s partnerships with local and national music organizations that facilitate internships and job placements.
• Alumni Success: Join a growing network of successful alumni who have made significant contributions to the music industry.
• State-of-the-art Facilities: Access top-notch studios and performance spaces equipped with the latest technology to support your learning and creativity.

To gain admission to the Music Business program, applicants must have a high school diploma or equivalent, meeting specific entry requirements. The minimum GPA for consideration is 3.0, along with SAT scores of 1100 or higher or ACT scores of 24 or higher. A personal statement, resume, and portfolio showcasing relevant work are also required for a holistic review of the application. This competitive program seeks students who are passionate about music and possess the dedication to succeed in this vibrant field.