Master of Science in Communication Management

The Master of Science in Communication Management at the Lee Kong Chian School of Business is a meticulously designed program that provides students with a comprehensive understanding of communication theories and practices. This program focuses on the integration of communication strategies in various fields, including business, public relations, and digital media. Students will engage in critical analysis of the latest communication trends, enabling them to develop effective strategies in a rapidly evolving digital landscape.

Our curriculum is tailored to equip students with essential skills, focusing on areas such as strategic communication, media relations, branding, and digital marketing. Through a blend of theoretical knowledge and practical application, students will gain insights into how communication can be leveraged to achieve organizational goals. The program includes core courses like “Advanced Communication Theory,” “Crisis Communication,” and “Digital Media Strategies,” providing a robust foundation for students aspiring to excel in this dynamic field.

In addition to core courses, the program offers specialized electives that allow students to tailor their education to fit their career aspirations. Elective options such as “Social Media Management,” “Public Relations Campaigns,” and “Content Creation and Strategy” enable students to delve deeper into specific areas of interest. This flexibility ensures that graduates are not only well-rounded but also have expertise in areas that align with industry demands.

The faculty at the Lee Kong Chian School of Business is composed of highly qualified professionals with extensive experience in academia and industry. They employ innovative teaching methodologies designed to foster engagement and enhance learning experiences. The faculty's commitment to student success is evident in their mentorship approach, where they encourage students to explore their research interests and develop independent projects. This guidance is crucial in preparing students for real-world challenges in communication management.

Moreover, students have access to a wealth of resources, including state-of-the-art research facilities and extensive library services. The program emphasizes the importance of research in communication management, encouraging students to engage in projects that contribute to the field. Opportunities for collaboration with industry partners further enhance the learning experience, allowing students to build a professional network while gaining practical insights through internships and applied research projects.

Graduate outcomes for this program are impressive, with alumni successfully securing positions in various sectors. Graduates have gone on to work as Social Media Managers, Advertising Managers, Digital Marketing Managers, and Communication Managers, among other roles. The school's strong reputation and connections with industry leaders facilitate excellent job placement rates, with many students finding employment before graduation. Alumni testimonials highlight the program's effectiveness in providing the necessary skills and connections to launch successful careers.

The Master of Science in Communication Management is not just a degree; it is a pathway to a fulfilling career in communication. It is designed for individuals who are passionate about understanding and influencing communication practices in diverse contexts. This program will empower students to become leaders in the field of communication, equipped to tackle the challenges of the modern workplace with confidence and creativity.

Why Study Communication Management at Lee Kong Chian School of Business

• A popular choice for international students, fostering a diverse and multicultural environment that enhances learning experiences.
• Learn from highly experienced faculty members who bring a wealth of industry knowledge and expertise, and have the opportunity to assist them in research projects.
• Access to well-equipped laboratories and resources that facilitate hands-on research and practical learning.
• Benefit from excellent career placement programs that connect students with leading organizations and industry professionals.
• Engage in unique internship opportunities that provide real-world experience and enhance employability in the communication field.
• A strong alumni network that offers ongoing support and professional connections in various sectors of communication.