Master of Arts in Luxury Brand Management

The Master of Arts in Luxury Brand Management program at Ravensbourne University London stands out as a premier choice for those looking to dive deep into the world of luxury branding. This carefully curated program is designed for individuals who are passionate about the luxury sector and seek to acquire the knowledge and skills necessary to excel in various brand management roles. The curriculum combines theoretical knowledge with practical applications, ensuring that students not only learn the fundamental principles of luxury brand management but also gain hands-on experience through case studies, projects, and internships.
With a duration of 12 months, students will engage in a stimulating academic environment that encourages creativity, critical thinking, and innovation. The program's curriculum covers a wide range of topics, including brand equity, consumer behavior, digital marketing strategies, and sustainability in luxury brands. Students will also explore the global dynamics of luxury markets, offering insights into consumer trends and preferences that are essential for effective brand management.
One of the distinctive features of this program is its emphasis on interdisciplinary learning. The faculty comprises industry experts and seasoned practitioners who bring real-world insights into the classroom. Their teaching methodology promotes an interactive learning environment, encouraging students to collaborate and engage in discussions that challenge their perspectives. This approach not only fosters a deeper understanding of the subject matter but also prepares students to tackle the complexities of the luxury market.
Research opportunities abound for students who wish to delve into specific areas of interest within luxury brand management. The university's state-of-the-art resources and facilities provide the perfect backdrop for students to undertake independent research or collaborate on projects with faculty. This focus on research cultivates a culture of inquiry and innovation, enabling students to contribute to the evolving discourse on luxury branding.
Industry connections are another pivotal aspect of the program. Ravensbourne University London has established relationships with leading luxury brands and organizations, creating a network that students can tap into for internships and job placements. These experiential learning opportunities not only enhance students' resumes but also provide valuable industry insights and networking opportunities that can influence their career trajectories. The program’s commitment to fostering relationships with industry partners sets students on a path toward successful careers in luxury brand management.

Why Study Master of Arts in Luxury Brand Management at Ravensbourne University London

• Innovative Curriculum: Designed to equip students with the latest in luxury brand management practices, covering both traditional and digital marketing strategies.
• Expert Faculty: Learn from industry leaders and academic professionals who bring a wealth of knowledge and real-world experience to the program.
• Research-Driven: Opportunities for independent and collaborative research that contribute to the field of luxury branding.
• Strong Industry Connections: Access to a network of luxury brands for internship opportunities and career placements.
• Global Perspective: Study in London, a hub for luxury brands, offering exposure to international markets and consumer trends.

Graduates of the program can anticipate a myriad of career pathways within the luxury sector. Job roles such as Brand Executive, Brand Designer, Brand Manager, and Fashion Brand Manager are just a few of the positions that alumni have successfully secured. With an impressive median base salary of £110,000, the program not only prepares students for the competitive landscape but also ensures that they are well-compensated for their expertise. The graduation rate of 90% further emphasizes the program's effectiveness in shaping successful professionals.
Students are also encouraged to tap into the wealth of alumni success stories, which highlight various trajectories taken by past graduates. Many alumni have gone on to hold influential positions within some of the world’s most prestigious luxury brands, such as Gucci, Chanel, and Louis Vuitton. Testimonials from graduates speak to the transformative experience they had during their time at Ravensbourne, citing the comprehensive education and the invaluable industry connections they made as key factors in their professional success.
In terms of prerequisites, prospective students are expected to have a minimum GPA of 2.2/4 in their undergraduate studies, along with a minimum of 15 years of education leading up to their bachelor's degree. Non-native English speakers must demonstrate language proficiency through standardized tests like IELTS (minimum score of 6.0) or TOEFL (minimum score of 72). Application requirements include essential documents such as transcripts, a statement of purpose, letters of recommendation, and a portfolio showcasing prior work.
Overall, the Master of Arts in Luxury Brand Management program at Ravensbourne University London represents a unique opportunity for aspiring brand managers to gain a comprehensive education in a dynamic and rapidly evolving industry. With its innovative curriculum, expert faculty, and strong ties to the industry, this program prepares students to become leaders in the luxury sector.