BASc(Design+) in Design

The Bachelor of Arts and Sciences in Design (BASc(Design+)) at The University of Hong Kong is a pioneering program that merges theoretical knowledge with practical skills in the realm of Design and Applied Arts. This program is meticulously crafted to deliver a robust understanding of design principles while fostering creativity and innovation among students. With a curriculum designed by leading industry professionals and academics, students gain exposure to a wide range of design disciplines, including graphic design, UX/UI design, product design, and more. The program emphasizes hands-on learning, allowing students to engage with real-world projects, providing them with the necessary tools to thrive in the competitive design landscape.

The curriculum is not only comprehensive but also flexible, enabling students to tailor their educational experience according to their interests and career aspirations. Core courses cover foundational design concepts, advanced techniques, and the critical analysis of design practices. Specialized courses, such as Interactive Design, Creative Coding, and Design Thinking, provide students with the opportunity to delve deeper into specific areas of interest. Furthermore, the program incorporates a strong emphasis on sustainability and social responsibility, ensuring that graduates are equipped to address global challenges through innovative design solutions.

Faculty expertise is a cornerstone of the BASc(Design+) program. The teaching staff includes award-winning designers and researchers with extensive industry experience. Their diverse backgrounds enrich the learning environment, providing students with insights into current design trends and methodologies. The faculty employs an interactive teaching approach that combines lectures, workshops, and collaborative projects. This methodology not only enhances students' technical skills but also fosters critical thinking, allowing them to navigate complex design challenges effectively.

Research opportunities are abundant at The University of Hong Kong, where students can engage in cutting-edge projects alongside faculty members. The university is home to state-of-the-art facilities, including design studios, labs, and fabrication workshops, which provide students with access to advanced technology and resources. Students are encouraged to participate in research initiatives that investigate the intersection of design and technology, exploring areas such as augmented reality, smart products, and sustainable design practices. These experiences not only enhance students' academic knowledge but also prepare them for the demands of the industry.

The program’s strong industry connections further enhance students' educational experience. The University of Hong Kong collaborates with various design firms and organizations, providing students with valuable internship opportunities. These internships allow students to apply their classroom learning in real-world settings, gaining practical experience and building professional networks. The university's location in Hong Kong, a vibrant hub for creativity and innovation, offers students numerous chances to engage with design professionals and gain insights into the local and international design markets.

Graduates of the BASc(Design+) program have a wide array of career pathways available to them. With the growing demand for skilled designers across various sectors, graduates can pursue roles such as Creative Director, UX Designer, Graphic Designer, Game Designer, and more. The program’s emphasis on practical skills and industry engagement ensures that students are job-ready upon graduation. Moreover, alumni of the program have secured positions at renowned companies like Google, Apple, and Deloitte, attesting to the program's effectiveness in preparing students for successful careers in design.

The BASc(Design+) program is not only focused on academic excellence but also on the holistic development of students. The university offers a range of scholarships and financial aid options, making quality education accessible to deserving students. This financial support is based on academic merit and can significantly reduce the burden of tuition fees, allowing students to focus on their studies and creative endeavors. The university’s commitment to student success is evident in its comprehensive support services, including career counseling, mentorship programs, and networking events.

Why Study BASc(Design+) at The University of Hong Kong?

• A globally recognized program with a strong reputation in design education.
• Comprehensive curriculum covering a diverse array of design disciplines.
• Expert faculty with extensive industry experience providing valuable insights.
• Hands-on learning through real-world projects and internship opportunities.
• Access to state-of-the-art facilities and resources for design innovation.
• Strong industry connections facilitating networking and job placements.
• A supportive environment that promotes holistic development and success.

To be considered for admission to the BASc(Design+) program, applicants must fulfill specific entry requirements. These include having a Hong Kong Diploma of Secondary Education (HKDSE) with a minimum of 2 H1s and 3 H2s, which must include English Language and Mathematics. Alternatively, applicants with equivalent qualifications may also be considered. A strong aptitude for design and creativity is essential, and the university also welcomes applicants who have completed relevant foundation programs. Additionally, a well-crafted portfolio showcasing design work can significantly enhance an applicant's chances of admission.

With a median base salary of approximately $55,000, graduates of the BASc(Design+) program are well-positioned to enter the job market with confidence. The program not only equips students with the necessary skills but also instills a sense of adaptability and innovation, essential traits in today’s rapidly evolving design and technology landscape. The University of Hong Kong's commitment to excellence in design education, paired with its dynamic learning environment, ensures that students are prepared to meet the challenges of the future.