What subjects are needed for fashion marketing?

Your core subjects include design studies, visual communications, marketing principles, forecasting, branding and fashion management. You'll also have the opportunity to study areas of personal interest, by selecting from a range of optional modules, for example sustainability, fashion imaging and neuromarketing.

Why is fashion marketing important to study?

Fashion marketing is the process of advertising clothing and accessories to the desired target audience. It's here where fashion and business intersect. One of the most important aspects of fashion, marketing helps boost sales and profits as well as build brand awareness and alter consumer perceptions.

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QS Rank:

University of Southampton

Southampton

United Kingdom

Program Rank

Overview

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Total Tuition Fees

$27,800

Duration

12 Months

Median Salary

$1,10,000

Ranking

#104

US World and News Report

#108

The World University Rankings

#80

QS World University Rankings

Intake

Fall ( Sept - Nov )

Class Profile

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Career Outcomes

Median Earnings After Graduation

$1,10,000 / year

Graduation Rate

96%

Prospective Job Roles

Brand Executive

Brand Designer

Brand Manager

Fashion Designer

Fashion Stylist

Brand Ambassador

Fashion Buyer

Fashion PR

Luxury Brand Manager

Luxury Retail Manager

Luxury Consultant

Top recruiters

Eligibility Criteria

At least 15 years of bachelor degree.

At least 2.2 / 4 undergraduate GPA is expected.

English Proficiency Tests

IELTS
6.5
TOEFL
92
PTE
68

Application Requirements

Here's everything you need to know to ensure a complete and competitive application—covering the key documents and criteria for a successful submission.

Application Fee: 50

Transcript

Passport
Statement of Purpose
Resume
IELTS
Academic LOR
Professional LOR

Application Deadlines

	Standard Deadline
Fall	Jul 3, 2025

Fees and Funding

Tuition Fees

$27,800 / year

Overall Cost

$44,000 / year

FAQs

6.5
Your core subjects include design studies, visual communications, marketing principles, forecasting, branding and fashion management. You'll also have the opportunity to study areas of personal interest, by selecting from a range of optional modules, for example sustainability, fashion imaging and neuromarketing.
Fashion marketing is the process of advertising clothing and accessories to the desired target audience. It's here where fashion and business intersect. One of the most important aspects of fashion, marketing helps boost sales and profits as well as build brand awareness and alter consumer perceptions.