
Virginia Commonwealth University

Virginia
,United States

Program Name
P.H.D in Business - Marketing
Overview

P.H.D in Business - Marketing
at the prestigious Virginia Commonwealth University is a comprehensive and rigorous program designed for individuals who aspire to excel in the field of business. This doctorate degree delves deeply into various aspects of Business General, with a specialized focus on Marketing, equipping students with advanced knowledge and research skills essential for effective decision-making in today’s competitive business landscape. The program is structured to provide a rich blend of theoretical insights and practical applications, making it an ideal choice for those who wish to shape the future of marketing and business strategies.
The curriculum of the P.H.D in Business - Marketing is meticulously crafted to include a variety of core and elective courses. Students will engage in courses such as Advanced Marketing Theory, Consumer Behavior, Research Methodologies, and Strategic Marketing Management. These courses not only cover fundamental concepts but also encourage students to explore innovative ideas and conduct original research that contributes to the existing body of knowledge. The program spans over a duration of 48 months, allowing ample time for students to immerse themselves in their research interests, collaborate with peers, and gain hands-on experience through internships and fieldwork.
At Virginia Commonwealth University, students benefit from the expertise of a distinguished faculty. The professors bring a wealth of industry experience and academic knowledge to the classroom, utilizing diverse teaching methodologies that include interactive lectures, case studies, and collaborative projects. This dynamic learning environment fosters critical thinking and encourages students to engage in thoughtful discussions, thereby enhancing their analytical skills. Additionally, the faculty members are committed to mentoring students, guiding them through their research projects, and helping them navigate the complexities of academic publishing.
Research opportunities abound for P.H.D in Business - Marketing students at VCU. The university is equipped with state-of-the-art research facilities and resources, enabling students to conduct empirical research that addresses real-world business challenges. Students are encouraged to participate in various research initiatives, workshops, and conferences, allowing them to present their findings and network with industry professionals. The integration of research and practical experiences prepares students to become thought leaders in the marketing domain.
The program also emphasizes the importance of industry connections and internship possibilities. Virginia Commonwealth University has established partnerships with various corporations, marketing agencies, and non-profit organizations, providing students with valuable internship opportunities. These experiences not only enhance students’ resumes but also offer them insights into the workings of the marketing industry, helping them build a professional network that can be beneficial for their careers. Graduates of the program are well-prepared to enter diverse job sectors, including academia, marketing consultancy, brand management, and market research.
Why Study P.H.D in Business - Marketing at Virginia Commonwealth University?
- Comprehensive curriculum covering essential marketing theories and practical applications.
- Access to a distinguished faculty with extensive industry experience and academic expertise.
- Ample research opportunities with state-of-the-art facilities and resources.
- Strong industry connections and internship possibilities to enhance practical learning.
- A supportive learning environment that fosters creativity and innovation.
- Robust career pathways with high average base salaries for graduates.
The P.H.D in Business - Marketing program at Virginia Commonwealth University is not only about acquiring knowledge but also about applying it effectively. Graduates from this program have gone on to achieve remarkable success in their careers. Alumni testimonials highlight the transformative experience they underwent during their time at VCU, emphasizing the quality of education, mentorship received, and the opportunities that arose as a result of their doctoral studies. Many alumni have secured prominent positions in leading firms, while others have made significant contributions in academia by becoming professors and researchers.
In addition to its strong academic framework, the program is characterized by its commitment to diversity and inclusion. With a student body that reflects a range of backgrounds and perspectives, students have the chance to engage with peers from various cultures and experiences, enriching their learning journey. This diversity not only enhances classroom discussions but also prepares students for global business challenges.
Admission into the P.H.D in Business - Marketing program requires a solid academic background. Prospective students must provide a transcript indicating previous academic achievements, two academic letters of recommendation, and a comprehensive resume detailing relevant experiences. Additionally, international applicants must demonstrate proficiency in English through standardized tests like the IELTS or TOEFL, with a minimum score requirement of 7.0 for IELTS and 100 for TOEFL.
The P.H.D in Business - Marketing program at Virginia Commonwealth University stands out not only due to its academic rigor but also because of its unique features, including a collaborative research environment, strong industry ties, and an emphasis on real-world application. This combination prepares graduates to become leaders and innovators in the marketing field, ultimately contributing to the evolution of marketing practices and theories.

Duration
48 Months

Median Salary
$70,000
Ranking
#439
US World and News Report
Class Profile

Class Size
25

Average Age
30

Average Work Experience
5 Years
Diversity
International:
10%Others:
20%Washington, D.C.:
10%Virginia:
45%Maryland:
15%Career Outcomes

Median Earnings After Graduation
$70,000 / year
Eligibility Criteria
English Proficiency Tests
IELTS
7
TOEFL
100
Application Requirements
Here's everything you need to know to ensure a complete and competitive application—covering the key documents and criteria for a successful submission.
Transcript
Academic LOR
Resume
Application Deadlines
Fees and Funding

Tuition Fees
$16,351 / year
Funding Options
External Sources - Scholarships
Department Funding
Scholarships
VCU Alumni Scholarship
VCU Presidential Scholarship
VCU Provost's Scholarship
FAQs
If a student fulfils all the eligibility criteria and admission requirements of Virginia Commonwealth University, they can easily pursue Business - Marketing. The basic eligibility criteria include the following: 1. A GPA above 3 2. Well-written Statement of Purpose 3. An impressive Letter of Recommendation 4. A Work Experience Certificate (if required) 5. A Statement of Financial Proof 6. Academic Transcripts 7. Valid Visa, etc.
An MS degree at Virginia Commonwealth University can usually be completed in 2 years. However, many universities offer a 1-year master’s specialisation as well. You can explore the official Virginia Commonwealth University website to check the course/ degree duration.
One can apply for scholarships to pursue their international education at Virginia Commonwealth University by: 1. Looking for country-specific scholarships by contacting the specific scholarship institutions. 2. Applying to or finding out if any subject-specific scholarships are available from the university website/ department.
A student can complete Business - Marketing at Virginia Commonwealth University with in 48.
The application fee to pursue Business - Marketing at Virginia Commonwealth University is USD 70 for international students.
The annual tuition fee to pursue Business - Marketing at Virginia Commonwealth University is USD 16351.
The submission of these scores mainly depends on the type of degree/ course selected at the Virginia Commonwealth University. For example, the GMAT test is required to take admission to an abroad graduate management program, the LSAT is required during an abroad Law School admission process, and more. Therefore, check Virginia Commonwealth University requirements before submitting a score.
Business - Marketing can help Indian/ international students gain: 1. Quality and Practical Education 2. Global Recognition 3. International Exposure 4. Amazing Job Opportunities 5. Experience of Lifetime and more
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