QS Rank:

443

Washington State University, Pullman

Washington
,United States

Program Name
P.H.D in Business Administration - Marketing
Overview

P.H.D in Business Administration - Marketing at the esteemed Washington State University, Pullman is an advanced degree tailored for individuals aspiring to excel in the dynamic field of marketing. This program provides an exhaustive exploration of theories, methodologies, and practices that are crucial for understanding and influencing consumer behavior in today’s rapidly evolving market landscape. With a focus on research and practical application, the curriculum is designed to equip students with the skills necessary to become leaders in academia, industry, or government sectors.
The program spans over a duration of 48 months, requiring full-time commitment from its candidates. Students engage in a comprehensive curriculum that covers essential topics in Marketing, Business Strategy, Consumer Psychology, and Data Analysis. Specific courses include Advanced Marketing Theory, Digital Marketing Strategies, and Quantitative Research Methods, which form the backbone of a rigorous academic journey. Each course is meticulously crafted to ensure students not only gain theoretical knowledge but also acquire practical skills applicable in real-world scenarios.
Another key component of the P.H.D in Business Administration - Marketing at WSU is the distinguished faculty who bring a wealth of experience and expertise to the classroom. With backgrounds in both academic research and industry practice, faculty members adopt a hands-on teaching methodology that encourages critical thinking and innovative problem-solving. They mentor students through their research projects, guiding them to publish in top-tier journals and present at leading conferences, thereby enhancing their professional profiles.
Research opportunities abound within this program, as WSU fosters a rich academic environment supported by state-of-the-art resources. Students are encouraged to collaborate on groundbreaking research with faculty members, often leading to significant contributions to the field of marketing. The program also emphasizes interdisciplinary research, allowing students to draw insights from other fields such as psychology, economics, and information technology, thus enriching their understanding of marketing dynamics.
In addition to academic and research excellence, the P.H.D in Business Administration - Marketing at Washington State University prides itself on its robust industry connections. The Carson College of Business maintains strong ties with leading companies and organizations, facilitating internship opportunities that provide invaluable experience. Students have access to networking events, workshops, and guest lectures from industry leaders, further bridging the gap between academia and the business world.
Graduates of this program are well-prepared for diverse career pathways across various sectors. With an average base salary of $90,000, alumni have successfully secured positions as Product Managers, Digital Marketing Managers, SEO Managers, Marketing Analysts, and many other roles that drive organizational success. The program's emphasis on practical skills and research capability ensures that graduates are not only job-ready but also equipped to take on leadership roles in their respective fields.
Furthermore, the success stories of alumni serve as a testament to the program's effectiveness. Many graduates have transitioned into prestigious roles in Fortune 500 companies, while others have embarked on rewarding academic careers, contributing to the body of knowledge in marketing. Their testimonials highlight the supportive environment at WSU and the transformative impact of the education they received, making the P.H.D in Business Administration - Marketing a noteworthy choice for aspiring scholars and practitioners alike.
Unique features of the program include its commitment to fostering creativity and innovation through a culture of collaboration and support. The vibrant campus life at Washington State University enhances the student experience, with numerous student organizations, research groups, and professional development opportunities available. This dynamic atmosphere not only enriches the academic journey but also helps build lasting professional networks that students can leverage throughout their careers.
To gain admission to this challenging yet rewarding program, candidates must meet specific prerequisites. A strong academic background is essential, typically demonstrated through a relevant Master’s degree or equivalent qualifications. Additionally, prospective students are required to submit a complete application package, including:
- A detailed transcript showcasing previous academic performance.
- A current resume highlighting professional experience and accomplishments.
- A Statement of Purpose outlining research interests and career goals.
- One academic letter of recommendation from a faculty member or professional who can speak to the candidate's capabilities.
Moreover, international applicants must demonstrate English proficiency through standardized tests such as TOEFL or IELTS, ensuring they are prepared for the academic rigor of the program.
Why Study P.H.D in Business Administration - Marketing at Washington State University
- World-class faculty with extensive experience in both academia and industry.
- Comprehensive curriculum that combines theory with practical application.
- Strong emphasis on research opportunities and interdisciplinary collaboration.
- Robust industry connections that facilitate internships and job placements.
- Vibrant campus life that nurtures creativity, innovation, and professional networking.
Overall, pursuing a P.H.D in Business Administration - Marketing at Washington State University, Pullman presents a unique opportunity for ambitious individuals to advance their knowledge, hone their skills, and make significant contributions to the field of marketing while thriving in a supportive and stimulating environment.

Duration
48 Months

Median Salary
$90,000
Ranking
#212
US World and News Report
#443
QS World University Rankings
Class Profile

Class Size
25

Average Age
30

Average Work Experience
5 Years
Diversity
Others:
1%Two or More Races:
3%Asian:
12%Black or African American:
4%White:
76%Hispanic:
5%Career Outcomes

Median Earnings After Graduation
$90,000 / year
Prospective Job Roles
Product Manager
Digital Marketing Manager
SEO Manager
Content Marketing Manager
SEM Manager
Social Media Manager
Email Marketing Manager
Marketing Analyst
Affiliate Marketing Manager
PPC Manager
Account Manager
Brand Manager
Marketing Director
Customer Success Manager
Marketing Manager
Sales Manager
Marketing Associate
Sales Representative
Top recruiters

















Eligibility Criteria
English Proficiency Tests
TOEFL
92
IELTS
7
Application Requirements
Here's everything you need to know to ensure a complete and competitive application—covering the key documents and criteria for a successful submission.
Transcript
Resume
Statement of Purpose
Academic LOR
Application Deadlines
Fees and Funding

Tuition Fees
$24,863 / year
Funding Options
External Sources - Scholarships
Department Funding
Scholarships
American Marketing Association
American Marketing Association Foundation
Marketing Research Association
FAQs
A student can complete Business Administration - Marketing at Washington State University, Pullman with in 48.
The application fee to pursue Business Administration - Marketing at Washington State University, Pullman is USD 75 for international students.
The annual tuition fee to pursue Business Administration - Marketing at Washington State University, Pullman is USD 24863.
The submission of these scores mainly depends on the type of degree/ course selected at the Washington State University, Pullman. For example, the GMAT test is required to take admission to an abroad graduate management program, the LSAT is required during an abroad Law School admission process, and more. Therefore, check Washington State University, Pullman requirements before submitting a score.
Business Administration - Marketing can help Indian/ international students gain: 1. Quality and Practical Education 2. Global Recognition 3. International Exposure 4. Amazing Job Opportunities 5. Experience of Lifetime and more
If a student fulfils all the eligibility criteria and admission requirements of Washington State University, Pullman, they can easily pursue Business Administration - Marketing. The basic eligibility criteria include the following: 1. A GPA above 3 2. Well-written Statement of Purpose 3. An impressive Letter of Recommendation 4. A Work Experience Certificate (if required) 5. A Statement of Financial Proof 6. Academic Transcripts 7. Valid Visa, etc.
An MS degree at Washington State University, Pullman can usually be completed in 2 years. However, many universities offer a 1-year master’s specialisation as well. You can explore the official Washington State University, Pullman website to check the course/ degree duration.
One can apply for scholarships to pursue their international education at Washington State University, Pullman by: 1. Looking for country-specific scholarships by contacting the specific scholarship institutions. 2. Applying to or finding out if any subject-specific scholarships are available from the university website/ department.
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