PhD in Marketing

Class Profile

Class Size

25

Average Age

28

Average Work Experience

2 Years

Diversity

Others:

10%

Native American:

1%

Hispanic American:

10%

International:

19%

African American:

9%

Asian American:

28%

White American:

23%

Career Outcomes

Median Earnings After Graduation

$1,10,000 / year

Top recruiters

Accenture

Deloitte

KPMG

Google

Amazon

Facebook

Dell

HP

Instagram

Meta

FAQs

• What are the main research areas in this program?
  
  Research areas include quantitative marketing, applied microeconomics, behavioral marketing, consumer behavior, marketing analytics, and econometric modeling.
• How is the program structured?
  
  The program includes coursework in marketing, economics, psychology, statistics, and research methodology, followed by research papers, comprehensive exams, teaching assignments, and a doctoral dissertation.
• What are the admission requirements for this program?
  
  Applicants must have a strong academic background, research potential, letters of recommendation, a statement of purpose, and competitive test scores if required. Backgrounds in economics, mathematics, psychology, engineering, or business are useful.
• What is the main focus of the program?
  
  The program emphasizes rigorous theoretical and empirical research, using tools from economics, psychology, statistics, and data science to study marketing phenomena.
• Which school offers this program?
  
  The program is offered by the Chicago Booth School of Business.
• What is the PhD in Marketing at the University of Chicago?
  
  The PhD in Marketing at the University of Chicago is a research-intensive doctoral program that trains students to conduct original academic research in quantitative marketing, consumer behavior, and related analytical fields.