Bachelor of Arts in Media Studies

The Bachelor of Arts in Media Studies at the University of North Carolina at Greensboro is a dynamic and engaging program designed to equip students with the essential skills needed to excel in the ever-evolving media landscape. Recognized for its comprehensive curriculum and experienced faculty, this program offers a blend of theoretical knowledge and practical application. Students delve deep into the world of media, exploring various forms and platforms including television, film, digital media, print, and social media, ensuring they gain a well-rounded perspective on communication and storytelling techniques.

The curriculum is thoughtfully structured to provide a strong foundation in media theory and history, alongside hands-on experience in media production. Core courses include Media Writing, Media Ethics, and Media Research Methods, complemented by electives that allow students to tailor their education to their specific interests and career goals. Additionally, practical coursework in film production, audio production, and digital media ensures that students are not only knowledgeable but also skilled in the production and dissemination of media content.

Faculty members are a hallmark of the program, bringing a wealth of experience and expertise from various media industries. Their teaching methodology emphasizes interactive learning and real-world applications, encouraging students to engage with the material actively. Faculty-led workshops, guest lectures from industry professionals, and collaborative projects foster an enriching academic environment that stimulates creativity and critical thinking. Moreover, the faculty’s commitment to student success is evident through personalized mentorship and guidance, helping students navigate their academic and professional journeys.

Research opportunities abound within the Media Studies program, allowing students to participate in innovative projects that contribute to the field's body of knowledge. Under the guidance of faculty mentors, students can engage in research that explores contemporary media issues, audience analysis, and the impact of media on society. This hands-on research experience not only enhances their learning but also prepares them for graduate studies or careers in research-based roles. Additionally, the university's well-equipped media labs and studios provide students with the resources they need to bring their creative visions to life.

The program also prioritizes industry connections, facilitating internships and networking opportunities that are vital for students' career development. Students have the chance to work with leading media companies through internships, gaining invaluable experience and building a professional network that can help launch their careers post-graduation. The university collaborates with a variety of organizations, including advertising agencies, news outlets, and production companies, ensuring that students are well-prepared to enter the workforce with practical skills and industry insights.

Graduates of the Bachelor of Arts in Media Studies program at the University of North Carolina at Greensboro find themselves well-positioned for a range of exciting careers. Possible job titles include Media Planner, Social Media Manager, Content Strategist, and Public Relations Specialist, among others. The program's comprehensive approach to education ensures that students are not only ready for entry-level positions but also equipped with the skills needed for advancement in their chosen fields. Alumni have reported high levels of satisfaction with their career trajectories, with many securing positions at prominent companies including Google, Amazon, and The Walt Disney Company. Their success stories highlight the program’s effectiveness in preparing students for the demands of the media industry.

Unique features of the Media Studies program at UNCG include a strong emphasis on diversity and inclusivity, as well as opportunities for interdisciplinary learning. The program encourages students to explore media through various cultural lenses and to engage with pressing social issues related to media representation and access. This commitment to a diverse curriculum not only enriches the students’ learning experience but also prepares them to work in increasingly globalized and multicultural media environments.

Why Study Media Studies at University of North Carolina at Greensboro

• Strong curriculum blending theoretical foundations with hands-on practical training.
• Experienced faculty with industry backgrounds providing personalized mentorship.
• Robust internship and networking opportunities with leading media organizations.
• Focus on diversity and interdisciplinary studies promoting a comprehensive media education.
• Access to state-of-the-art media production facilities and resources.
• Graduates are well-prepared for diverse career pathways, with strong job placement rates.

To be eligible for admission into the BA in Media Studies, prospective students must possess a high school diploma or equivalent with a minimum GPA of 3.0. In addition, standardized test scores are recommended, with SAT scores of 1100 or higher (combined critical reading and math) or ACT scores of 23 or higher. Candidates are encouraged to take foundational courses in English, mathematics, science, and social studies to strengthen their applications. Admission is competitive and involves a holistic review of academic transcripts, letters of recommendation, and personal statements.

The Bachelor of Arts in Media Studies program at the University of North Carolina at Greensboro is not just an educational pursuit; it is a launchpad for future media leaders. With a focus on quality education, student engagement, and career readiness, the program is poised to help students navigate the complexities of the media world and thrive in their chosen professions. As media continues to evolve, graduates will be well-prepared to adapt and innovate in an industry that is always on the forefront of societal change.