QS Rank:

309

University of Southern Denmark, Odense

Odense
,Denmark

Program Name
MSc in International Business and Marketing
Overview

Welcome to the Master of Science in International Business and Marketing program at the University of Southern Denmark, Odense. This innovative program is designed for aspiring business leaders who seek to develop a global perspective on business practices and marketing strategies. The curriculum is meticulously crafted to combine theoretical frameworks with practical insights, ensuring that students are well-equipped to navigate the complexities of the international business landscape. With a strong emphasis on research and real-world application, this program aims to empower students with the knowledge and skills necessary to excel in various business environments.
The MSc in International Business and Marketing spans a duration of 24 months, during which students will engage in a comprehensive learning experience. The program covers a wide array of subjects, including international marketing strategies, global supply chain management, cross-cultural communication, and strategic management. Each course is designed to foster critical thinking and analytical skills, preparing students for the challenges they will face in their professional careers. Moreover, the curriculum is continuously updated to reflect the latest trends and technological advancements in the global market, ensuring that students receive a contemporary education that meets industry demands.
One of the standout features of this program is the exceptional faculty. Professors are not only academics but also experienced professionals who bring a wealth of knowledge and practical insights into the classroom. Their diverse backgrounds in international business and marketing ensure that students receive instruction rooted in real-world experience. Additionally, faculty members are committed to fostering a collaborative learning environment, encouraging students to engage in discussions, share ideas, and develop their research capabilities. The opportunity to work closely with faculty on research projects also serves as a significant advantage, providing students with mentorship and guidance throughout their academic journey.
Research opportunities are abundant at the University of Southern Denmark. Students have access to high-end laboratories and state-of-the-art resources that facilitate extensive research work. The university's commitment to research excellence enables students to engage in innovative projects that can shape the future of international business practices. Additionally, the university collaborates with various industries and organizations, providing students with opportunities to apply their research in practical settings. This integration of research and practical application not only enhances the learning experience but also positions students favorably for post-graduate employment.
Internship possibilities and industry connections are crucial components of the International Business and Marketing program. The university maintains strong ties with leading companies across various sectors, offering students valuable networking opportunities. Internships serve as a vital stepping stone into the job market, allowing students to gain firsthand experience and build professional relationships. Graduates of the program have successfully launched their careers in diverse roles such as marketing managers, business consultants, and international trade specialists, demonstrating the program's effectiveness in preparing students for real-world challenges.
Alumni success stories further highlight the program's impact. Graduates have gone on to secure positions in prestigious organizations worldwide, showcasing the program's strong reputation and the high level of employability of its graduates. Testimonials from alumni reveal that the skills acquired during their time at the University of Southern Denmark have been instrumental in their professional growth, equipping them to thrive in competitive business environments. The university takes pride in its alumni network, which serves as a resource for current students seeking mentorship and guidance as they embark on their careers.
Unique features of the MSc in International Business and Marketing program include a focus on intercultural competence, sustainability, and ethical business practices. Students are encouraged to think critically about the impact of their decisions on global communities and the environment. This forward-thinking approach not only prepares students to be responsible business leaders but also equips them with the tools to address contemporary global challenges. The program instills a sense of social responsibility, fostering a generation of business professionals who prioritize ethical practices and sustainable development.
Admission to the MSc in International Business and Marketing requires a relevant undergraduate degree, along with proficiency in English. Prospective students must submit an application fee of 100 DKK and provide evidence of their academic qualifications. Accepted English language tests include IELTS, with a minimum score of 6.5, and TOEFL, with a minimum score of 88. The application process is straightforward, and candidates are encouraged to apply early to ensure their place in this competitive program.
Why Study International Business and Marketing at the University of Southern Denmark
- A popular choice for international students with a diverse community, offering a rich cultural experience.
- Learn from esteemed faculty members who are experts in their fields and become their research assistants for hands-on learning.
- Access to excellent facilities including state-of-the-art labs equipped for research and practical learning opportunities.
- Robust placement programs that connect students with leading companies and internships, enhancing employability after graduation.
- Strong alumni network that provides ongoing support and mentorship opportunities for current students.
- Unique focus on ethical business practices and sustainability in the context of international marketing.

Duration
24 Months
Ranking
#301
US World and News Report
#309
QS World University Rankings
Class Profile
Diversity
Asia:
3%North America:
1%Europe:
15%Denmark:
80%Eligibility Criteria
English Proficiency Tests
IELTS
6.5
TOEFL
88
Application Requirements
Here's everything you need to know to ensure a complete and competitive application—covering the key documents and criteria for a successful submission.

Application Fee: 100
Application Deadlines
Fees and Funding

Tuition Fees
$8,500 / year
FAQs
- Admissions Requirements
To be eligible for the MSc in International Business and Marketing program, prospective students must meet the following criteria:
- A relevant undergraduate degree.
- Proficiency in English, demonstrated by accepted language tests:
- IELTS with a minimum score of 6.5
- TOEFL with a minimum score of 88
Additionally, applicants are required to pay an application fee of 100 DKK and submit evidence of their academic qualifications. It is advisable to apply early due to the competitive nature of the program.
- Program Structure and Duration
The MSc in International Business and Marketing spans a duration of 24 months. During this period, students will engage in a comprehensive learning experience that includes a diverse curriculum covering key subjects such as:
- International marketing strategies
- Global supply chain management
- Cross-cultural communication
- Strategic management
Each course is designed to foster critical thinking and analytical skills, ensuring that students are well-prepared for the challenges they will face in their professional careers.
- Teaching Methods
The MSc in International Business and Marketing program employs a variety of teaching methods that combine theoretical frameworks with practical insights. Key elements of the teaching approach include:
- Instruction from exceptional faculty members who are experienced professionals in their fields.
- A collaborative learning environment that encourages student engagement, discussions, and idea sharing.
- Opportunities for students to work closely with faculty on research projects, providing mentorship and guidance.
This multifaceted approach ensures that students not only learn academic concepts but also apply them in real-world scenarios, enhancing their educational experience.
- Career Prospects
Graduates of the MSc in International Business and Marketing program have a wide array of career opportunities available to them. They have successfully launched careers in various roles, including:
- Marketing managers
- Business consultants
- International trade specialists
The program’s focus on real-world applications, research opportunities, and strong industry connections significantly enhances the employability of its graduates, positioning them favorably in the job market.
- Unique Features
The MSc in International Business and Marketing program stands out due to several unique features:
- A focus on intercultural competence, sustainability, and ethical business practices.
- Encouragement for students to critically assess the impact of their business decisions on global communities and the environment.
- Access to state-of-the-art facilities and laboratories for practical learning and research.
- A robust alumni network that supports current students with mentorship opportunities.
These elements collectively prepare students to be responsible business leaders capable of addressing contemporary global challenges.
- Research Opportunities
The University of Southern Denmark is committed to research excellence, providing abundant research opportunities for students in the MSc in International Business and Marketing program. Key aspects include:
- Access to high-end laboratories and state-of-the-art resources for extensive research work.
- Collaboration with various industries and organizations, allowing students to apply their research in practical settings.
- Opportunities to engage in innovative projects that have the potential to shape future international business practices.
This integration of research and practical application not only enriches the learning experience but also enhances students’ prospects for post-graduate employment.
- Internships and Industry Connections
The MSc in International Business and Marketing program places a strong emphasis on internships and industry connections. The university maintains robust ties with leading companies across various sectors, offering students valuable networking opportunities. Here are some key points regarding internships:
- Internships provide firsthand experience and serve as a vital stepping stone into the job market.
- Students can build professional relationships that may lead to future employment opportunities.
These experiences are crucial in enhancing students' practical skills and employability after graduation.
- Alumni Network Support
The alumni network of the MSc in International Business and Marketing program offers significant support for current students. Key benefits include:
- Access to mentorship opportunities where alumni can guide students in their academic and professional journeys.
- Networking opportunities that can help students connect with industry professionals.
- Testimonials and success stories from alumni that demonstrate the effectiveness of the program and inspire current students.
This strong alumni network enhances the overall educational experience and provides valuable resources for students as they prepare to enter the workforce.
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