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Bath Spa University Newton Park

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Bath and North East Somerset

United Kingdom

Overview

The BA (Hons) Business and Management (Marketing) program at Bath Spa University provides a strong foundation in modern marketing theory and practice. It focuses on developing specialist marketing skills alongside general business knowledge, integrating theoretical concepts with practical applications. The curriculum covers essential topics such as consumer behavior, digital marketing, and brand management, preparing students with a comprehensive toolkit for marketing and business challenges on both local and international levels.
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Location

Newton Park, Bath, BA2 9BN

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Median Salary

$26,000

Admissions

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Application Deadline

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Acceptance rate

12%

Cost and Scholarships

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Funding Options

Merit Scholarship

Scholarship

Scholarships

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Merit-based awards - For students demonstrating exceptional academic achievements.; Undergraduate Scholarship (GBP 500) - One-off payment for students who achieve higher than predicted grades or AAB. No direct application needed; eligible students are automatically considered.; Professional Placement Year Bursary (GBP 1,000) - To support students during their Professional Placement Year, ranging from £500-£1,500.; Santander Universities Scholarships (GBP 5,000) - Two scholarships available for the 2025/26 academic year to help with education-related costs.; Bath Spa University Short Term Emergency Grant - Provides limited discretionary financial support for students facing unexpected financial difficulty.; Bath Spa University Laptop Fund (GBP 500) - Provides limited discretionary financial support of up to £500 for students experiencing financial difficulty to meet laptop costs.; Scholarships for asylum seekers, refugees, and those in UK government's Homes for Ukraine and Ukraine Family Schemes - Specific scholarships for asylum seekers, refugees, and those under UK government schemes.; Work experience bursaries - To make work experience more accessible, covering costs such as travel, food, workwear, or accommodation.; Amberscholar Scholarship - Available for Indian students.; Inlaks Shivdasani Foundation Scholarships - Available for Indian students.; Chevening Scholarships - Available for Indian students.; WBS Scholarships - Available for Indian students.; Christ the King Scholarship - Available for Indian students.
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    Chevening Scholarships

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    Merit-based awards

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    Undergraduate Scholarship

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    Professional Placement Year Bursary

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    Santander Universities Scholarships

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    Bath Spa University Short Term Emergency Grant

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    Bath Spa University Laptop Fund

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    Scholarships for asylum seekers, refugees, and those in UK government's Homes for Ukraine and Ukraine Family Schemes

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    Work experience bursaries

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    Amberscholar Scholarship

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    Inlaks Shivdasani Foundation Scholarships

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    WBS Scholarships

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    Christ the King Scholarship

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    The Undergraduate Scholarship

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    Hall Commonwealth Scholarship

Application Requirements

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What Really Matters When Applying

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SUPPLEMENTAL_ESSAY

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INTERVIEW

Academics

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Most Popular Majors (2)

BSc (Hons) Criminology

Business and Management (Marketing)

Students

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International Students

22%

Placements

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Median Earnings After Graduation

$26,000

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Job Placement

93.7%

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